FOR IMMEDIATE RELEASE:
Contact Information:
Karl Stone: 800-887-5464 x202
Alice Pearce: 800-887-5464 x203
Email: media@SkiNH.com
Download Release:  www.SkiNH.com


NEW HAMPSHIRE SKI AREAS ANNOUNCE
"LEARN A SNOW SPORT MONTH" FOR JANUARY

Events include new Learn to Ski & Ride Free Week, Jan. 4-10, 2010

 

NORTH WOODSTOCK, NH, DECEMBER 2009 - During the month of January, Ski NH and its 36 member resorts will be participating in a program to introduce potential guests to the sports of skiing and snowboarding.  Learn a Snow Sport Month is a program taking place across the United States that features special offers making it easy and affordable for people to learn to ski, snowboard, cross country ski or snowshoe. 

Among the special offers being featured in New Hampshire is Learn to Ski & Ride Free Week from January 4-10.  During this week, 14 NH ski areas will be offering a limited number of free learn to ski or snowboard packages.  These packages include equipment rentals, a beginner lesson and beginner lift ticket to those who register in advance.  Participants must visit www.SkiNH.com/LASSM to register and download a Learn to Ski or Ride Free Coupon; they then contact one of the 14 participating areas to make a reservation for a specific day that week. 

Every day of the ski season, New Hampshire's ski areas already offer specially-designed learn to ski and ride programs to introduce new people to the sport. In addition to these learn to ski and ride packages, there will be many other special programs offered during January that normally are not available.  Among these offerings, guests will find savings on lift tickets for those who bring a friend to try the sport, special pricing on learn to ski or ride packages, and follow-up rewards for first timers who choose to hit the slopes or trails again.  Guests can visit SkiNH.com's Learn a Snow Sport Month page for full details and offers at www.SkiNH.com/LASSM.

Visitors to SkiNH.com can also enter to win a learn to ski or snowboard getaway for two.  The grand prize includes 2 days of beginner lessons at Wildcat Mountain and overnight accommodations at the Eagle Mountain House in Jackson.  Second place prizes include learn to ski or snowboard packages from Pats Peak and Cranmore.  The contest ends on January 31st and winners will be notified the first week of February.    

Nationally the program is being promoted by Glen Plake, Learn a Snow Sport Month's official spokesperson.  Plake, with his infamous Mohawk, is one of the world's most recognized skiers and ambassadors of the sport.  A feature will air on NBC's Today Show on January 4 in which Today Show personality Hoda Kolb gives the sport a try for the first time with help from Plake himself.

To learn more about Ski NH's Learn a Snow Sport Month and New Hampshire's 36 downhill and cross country resorts, visit www.SkiNH.com.

Ski NH is the statewide association representing 36 alpine and cross country resorts and more than 200 lodging and guest service properties in New Hampshire.  For more information on ski areas, lodging packages, and updated winter events at Ski NH resorts, call Ski NH at (800) 88-SKI-NH (800-887-5464) or visit the Ski NH website at www.SkiNH.com.  For statewide media relations assistance, visit the New Hampshire Division of Travel and Tourism's media room at http://visitnh.gov/media/ or contact Mr. Tai Freligh at 603-271-2343, option #2.

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