Ski NH Reports 2025-26 as Fourth-Best Alpine Season in NH in Two Decades

Bretton Woods, NH - Ski New Hampshire (Ski NH), a statewide association representing 30+ alpine and cross-country member ski areas in New Hampshire, announced this week that its alpine ski area members collectively recorded 2,283,539 skier visits during the 2025/26 season, making it the fourth-best season in the past 20 years. The season trails only the exceptional winters of 2010/11, 2000/01, and 2007/08.

The results were shared by Ski NH President Jessyca Keeler during the annual business meeting at its Annual Conference & Trade Show held Monday and Tuesday at Bretton Woods. According to Keeler, alpine skier visits increased 5% year-over-year, reflecting a strong season for New Hampshire's ski industry. “Early-season snowfall and consistently favorable snowmaking temperatures in the Northeast during peak snowmaking periods allowed New Hampshire ski areas to establish a deep, resilient base of snow that supported exceptional conditions throughout the winter,” said Keeler. “Combined with the continued investments our members have made in snowmaking, grooming, lifts, and guest amenities, these advantages helped drive the increased skier visits we observed in the Granite State last winter.”

While cross-country ski area reporting remains incomplete, preliminary data from areas with consistent reporting between seasons suggests a mixed picture, according to Keeler. Some Nordic centers experienced significant increases in visitation, while others saw comparable declines, she said.

Tubing operations across the state enjoyed an especially strong winter. Ski NH members reported a combined 125,314 tubing visits, representing a 21% increase over the previous season. Nearly half of the ski areas reporting tubing data posted year-over-year gains exceeding 30%. The 2025/26 season also ranks as the second-best tubing season on record since Ski NH began tracking tubing visits during the 1997/98 season.

“These outstanding tubing numbers highlight the growing popularity of winter recreation beyond traditional skiing and snowboarding,” Keeler added. “Tubing continues to be an accessible and memorable way for families and first-time visitors to experience winter in New Hampshire.”

For more information on ski areas, trail conditions, trip planning, and events at Ski New Hampshire resorts, visit SkiNH.com. For further information about New Hampshire, visit VisitNH.gov.